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Small shop owner serving a customer while the phone rings

AI Receptionist and Answering Service for Small Business

Run the business. Frontly handles the phone.

Answer everyday questions, organize appointments and collect messages while you serve customers. The receptionist, booking calendar and message inbox work together.

Answers 24/7Built-in calendarFor solo owners and small teams

A front desk for a business you run yourself

Frontly is an AI receptionist and small business answering service with built-in booking and messaging tools. It handles calls while you work, so customers can ask questions, arrange appointments or leave a message. Separate scheduling software isn't required.

Let customers reach the business while you're busy

Frontly uses the business information and call rules you provide.

  • On a job: answer service questions and capture the next request.
  • With a client: book a consultation without interrupting the appointment.
  • Teaching a lesson: take an inquiry and collect the details for a callback.
  • After hours: give callers an answer or a clear next step.

Keep appointments in one built-in calendar

Frontly checks availability and books during the call. Add appointments yourself, change bookings when plans move and keep customer details with each appointment.

  • One calendar when you work alone
  • Separate calendars for bookable people, rooms or vehicles
  • Booking notes ready before the appointment
Example booking
Confirmed

Frontly calendar

Consultation

Thursday, 10:00 am

Customer
Alex
Notes
Customer wants to discuss services
Appointments taken by Frontly alongside those added by the business.

Know what needs attention when you're free

Review messages in one inbox, see which are urgent and mark them resolved as you follow up. Call summaries and transcripts provide the detail behind each request.

Choose booking and message emails, with SMS alerts for the situations that need them.

Example message
Normal
New

Customer requests a callback

Message and call summary ready to review

Stay in control of who receives a call

Choose the approved contacts Frontly can connect callers to. Selected calls can reach you or a team member, while other requests become messages for follow-up.

Start with the calls the business receives

Begin with a ready-made receptionist workflow for your industry. Add services, business information and booking rules, then test it before taking customer calls.

HEAR IT FOR YOURSELF

Hear a small-business booking example

Make an example call about an appointment or service. Hear the conversation before deciding how Frontly should handle calls for the business.

It runs in your browser. Nothing to install, no number to give us.No signup, no card, no waiting on a sales rep.Ask a follow-up question or change your request. It is a live AI conversation.
Sample call
A call like the one you are about to make
  1. Frontly

    Thanks for calling. You have reached the front desk. How can I help?

  2. Caller

    I found you online. Are you taking new customers?

  3. Frontly

    We are. I can book a first visit, and the team will confirm the quote with you before any work starts.

  4. Caller

    Can you do Friday? Mornings are better for me.

  5. Frontly

    Friday at 9 in the morning is open. Can I take your name and the best number?

  6. Caller

    Hana, and this number is fine.

  7. Frontly

    Thanks Hana. Friday at 9, first visit, new customer. It is in the diary and the owner sees it the moment they check their phone.

Captured in your dashboard
Name
Hana
Type
First visit, new customer
Time
Friday, 9:00 AM
Escalated
No
Frontly

Thanks for calling, Hana. Take care. Goodbye.

Your script, your appointment types and your escalation rules are yours to set in the visual builder.

Already have software you want to keep?

Find the relevant integration and check what it supports. Frontly's built-in tools also provide a starting point when a separate scheduling system isn't needed.

Integrations

FAQ

Frequently Asked Questions

Yes. Frontly can answer calls, book appointments and take messages while you deliver the service customers pay for.

No. Frontly has a built-in calendar and booking tools.

Yes. Add bookable people as resources with separate calendars, and choose the contacts who can receive transferred calls.

Yes. Use Frontly for the calls you cannot answer, busy periods or after-hours cover.

Use the message inbox to review requests and mark them resolved. Summaries and transcripts provide the conversation context.

Frontly handles reception, appointments and messages. For work such as invoicing, accounting or detailed job management, keep the tools the business needs.

Give customers a response while you do the work

Keep the phone covered and the next appointment organized, even when you're the person doing everything else.

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