AI Front Desk & Virtual Reception
A receptionist that never takes a break.
Frontly answers every call, greets every caller, and books straight into your calendar, 24/7.
HEAR IT FOR YOURSELF
Hear it answer your line now
Call our AI agent right now. It will handle a general business call, just like it would for your organization. No signup required.
- Frontly
Good afternoon, thanks for calling. How can I direct your call?
- Caller
I am trying to reach someone about an invoice that came through twice.
- Frontly
That is the accounts team, and they are on another call right now. I can take the details for a callback, or keep trying them.
- Caller
A callback is fine.
- Frontly
Can I take your name, the best number, and the invoice number if you have it?
- Caller
Nadia. The invoice number is in the email, I do not have it in front of me.
- Frontly
No problem. Nadia, duplicate invoice, callback requested. Accounts have this now and it is marked for today.
- Name
- Nadia
- Type
- Callback, duplicate invoice
- Time
- Today, accounts notified
- Escalated
- No
Your script, your appointment types and your escalation rules are set during setup.
The short answer
What is Frontly for reception?
Frontly is the AI front desk that answers or backs up your reception line. It picks up every call professionally 24 hours a day, however many arrive at once, captures messages and bookings, and routes urgent calls to the right person, landing every message in your Frontly dashboard with a full transcript. Live in about an hour.
THE PROBLEM
Every Missed or Mishandled Call Costs You
21x
more likely to convert a caller into a customer if you respond within 5 minutes
Source: Harvard Business Review
First impression.
How your phone is answered is often the first experience a potential client has with your business. A missed or poorly handled call rarely gets a second chance.
Instant
Frontly answers the moment the call comes in. Every caller gets a professional response before they hang up.
HOW IT WORKS
Live in About an Hour. No Hardware Required.
Connect Your Phone
Forward your existing business line or get a dedicated AI number. No hardware. No IT project.
We Design Your Workflow
Our team builds call flows around your business: your departments, routing rules, hours, and how you want callers greeted and handled.
Go Live
Frontly answers every call, routes to the right person or department, answers the routine questions, and captures messages automatically.
Connect Your Phone
Forward your existing business line or get a dedicated AI number. No hardware. No IT project.
We Design Your Workflow
Our team builds call flows around your business: your departments, routing rules, hours, and how you want callers greeted and handled.
Go Live
Frontly answers every call, routes to the right person or department, answers the routine questions, and captures messages automatically.
WHAT FRONTLY HANDLES
Every Call, Handled
Frontly answers, routes, and takes messages exactly as a trained receptionist would, on the first ring, every time. Every interaction is captured in your Frontly dashboard, with nothing to integrate.
Call answering and message capture
Greets every caller in your business name, takes a detailed message, and captures it in your Frontly dashboard with the full transcript.
Routing and transfer
Works out who the caller needs, transfers to the right person or department, and takes a message with a callback time when they are unavailable.
Appointment booking
Checks availability and books the caller straight into your calendar during the call, ready for your team.
Overflow when the line is busy
Picks up the calls your team cannot get to at peak times, so callers reach a friendly voice on the first ring instead of hold music.
After-hours cover
Answers nights, weekends, and holidays, captures every message and booking, and routes anything urgent to the right person.
Visual Workflow Builder
Turn the Phone Into a Workflow, Not an Inbox
We Build It For You
Our team maps who calls you, what they want, and what a good outcome looks like for each, then scripts the AI to finish the job rather than take a name.
Complete, Do Not Just Capture
The flow is built around the one outcome that matters most to your business, whether that is a booking, a qualified quote request or a resolved question.
Route by Intent, Not by Menu
No press one for sales. The caller says what they want and the flow goes there, which is faster and far less annoying.
Filter What Should Not Reach You
Sales calls, vendors and cold outreach are handled without interrupting anyone.
Change It Yourself
Adjust the questions, the routing or the hours whenever the business changes, without waiting on us.
Cross-Call Memory
Your AI Remembers Who Has Called Before
- Returning callers recognized instantly
- Previous conversation recalled, so nobody starts over
- Preferences and details carried across every call
- Full history ready before your team picks up
Frontly Dashboard
Every Call Accounted For
Nothing Lands in a Voicemail Box
Every call arrives in your Frontly dashboard as a structured record with the outcome already tagged, not an audio file somebody has to listen to.
Full Transcript on Every Call
Read what was actually said rather than relying on a handwritten note.
Alerts Only When They Matter
Configure text or email so the right person hears about the calls that genuinely need them.
Cross-call History at a Glance
Every previous call from that person, in one place.
Live Status at a Glance
See what has come in today without asking anyone.
Outbound calling, and deploying Frontly into your own cloud, are enterprise capabilities scoped with our team. See enterprise
See all featuresANSWERING SERVICE OR AI
What is the difference between an answering service and an AI receptionist?
An answering service answers in your name and takes a message. An AI receptionist answers in your name and completes the task: it books, qualifies, answers the question, or transfers to the right person. The first buys you a record of the call. The second means the call did not need handling twice.
Where a staffed answering service still wins
Nuance and goodwill. A staffed service gives you a human voice on every call, which some businesses genuinely need, and an experienced operator handles the awkward ones better. If your calls are mostly complaints or delicate conversations, that is the right tool.
Where Frontly wins
If your calls are mostly repetitive, an AI front desk answers all of them at once, never queues at the busy hour, and costs the same in your worst month as your quietest. Warm transfer with a spoken briefing is available whenever the caller wants a person.
Most businesses end up running one or the other rather than both. If you are weighing it up properly, the full cost and capability breakdown is in Frontly against a virtual receptionist.
FAQ
Frequently Asked Questions
KEEP EXPLORING
Keep exploring Frontly for General Reception
Go deeper on the capabilities, comparisons, and guides that matter most.
24/7 inbound answering
How Frontly answers every call, qualifies the caller, and books the job in your dashboard.
How inbound worksYour call flow, your rules
What the agent asks, what it books on the spot, and what gets a human woken up. Built with you before you go live.
See the workflow builderAfter-hours answering
Reception ends at 5pm; the calls do not. See how the after-hours shift is covered.
See after-hoursVirtual vs AI receptionist
They look similar and cost very differently. A practical guide to choosing.
Read the guideReady to Give Every Caller a Great First Impression?
Set up your AI front desk in about an hour and answer every call on the first ring.