
Veterinary Answering Service and Virtual Receptionist
Short on staff, not on answers.
Frontly answers during appointments and books the visit, so your techs stay with patients.
HEAR IT FOR YOURSELF
Hear it book a vaccine visit now
Call our AI agent right now. It handles a vaccine booking and a worried owner the way it would for your clinic. No signup required.
- Frontly
Hi, thanks for calling the clinic. Would you like to book a visit for your pet?
- Caller
Yes, please. My puppy is due for his second round of vaccines. Could he come in Saturday morning?
- Frontly
Of course. I have 9 or 11 on Saturday morning. Which suits you better?
- Caller
9, please. And is it normal that he was so sleepy after the first round?
- Frontly
I can't give medical advice, but I can note that question for the vet so they cover it at the visit. What name should I put the booking under?
- Caller
Amy, and yes, please note it.
- Frontly
Done, Amy. Your puppy is booked for his second vaccines Saturday at 9, with your question noted for the vet.
- Name
- Amy
- Type
- Puppy vaccines, question noted for the vet
- Time
- Saturday, 9:00 AM
- Escalated
- No
Thanks for calling, Amy. Take care. Goodbye.
Your script, your appointment types and your escalation rules are yours to set in the visual builder.
The short answer
What is Frontly's veterinary answering service?
Frontly is an AI veterinary answering service and virtual receptionist for vet clinics and animal hospitals. It answers every call 24/7, books and changes appointments, takes prescription and test-result messages, puts emergencies through to your on-call vet and calls owners when vaccines are due, in more than 40 languages. It never gives veterinary advice.
THE PROBLEM
A Short-Staffed Clinic Cannot Also Cover the Phones
21x
better odds of qualifying an inquiry when you respond within 5 minutes rather than 30. A new client who reaches voicemail calls the next clinic on the list.
Source: MIT / InsideSales Lead Response Study, 2007
24/7
Pets get sick at night and on weekends. Frontly answers every one of those calls, books the routine ones and puts the urgent ones through to your on-call vet.
On call.
Every call that reaches your on-call vet should be one that needs a vet. Frontly answers first, so refill and booking calls stop waking them up.
HOW IT WORKS
No Disruption to Your Appointments.
A New Number, or Your Own
Take a new local number from Frontly, or forward the clinic line your clients already know. No hardware changes, and your team keeps answering when they can.
Customize Your Industry Workflow
Start from the prebuilt receptionist workflow and customize it in the visual builder. Add your appointment types, hours, on-call schedule and the emergency hospital you send overflow to, then test it before going live.
Go Live
Frontly answers every call, books appointments, passes emergencies to your on-call vet, and calls clients with reminders.
WHAT FRONTLY HANDLES
Every Vet Clinic Call, Handled
From a puppy's first vaccines to a worried owner on a Sunday, this veterinary answering service picks up the calls your team cannot get to. Every call is captured in your Frontly dashboard.
Appointments and changes
Takes the owner's details, the pet's name and species and the reason for the visit, then books, moves or cancels the exam, vaccine, spay or neuter, or dental appointment.
Emergencies, routed not triaged
Listens for the urgent wording you set, then puts the call through to your on-call vet or gives your chosen emergency hospital's details. It never gives veterinary advice.
Prescription and refill requests
Takes the pet, the medication or food and the owner's contact details, then hands the request to the right vet or tech to approve. Frontly never approves a prescription.
Test results and records
Takes a message for the vet or tech about results or a records transfer, so your team calls back with the answer. Frontly does not read out or interpret results.
New clients and pets
Captures the owner's details and the pet's species, breed and age before the first visit, and answers your hours, parking, puppy class and boarding questions.
Upset owners and billing questions
Stays calm with an angry caller, shares only the fees you have loaded, and transfers to a team member when the call needs a person. The transcript is on file.
Visual Workflow Builder
Script Your Front Desk, Never the Medicine
Start With a Workflow for Your Industry
Customize the prebuilt workflow in the visual builder. Add your appointment types, on-call schedule and emergency hospital to set exactly what the AI asks before it books or transfers.
Rules for Every Kind of Call
Route an emergency to your on-call vet, a refill to a tech and a booking straight into the schedule, each on its own path.
Urgent Wording You Control
Set the words that mark a call as urgent. Frontly routes those calls and never gives veterinary advice.
Change It Yourself
Update hours, holiday closures and your emergency hospital's details any time in the visual builder, without waiting on us.
Branch by Time of Day
Handle clinic hours, the lunch break and after close differently, so an overnight call never follows the same path as a Tuesday morning.
Cross-Call Memory
Your AI Remembers Every Owner and Pet
- Returning owners recognized the moment they call
- Past calls and pet details recalled automatically
- No asking a regular client to repeat their pet's name and history
- Full call history on every caller before your team picks up
Frontly Dashboard
Every Booking and Message Captured While Your Team Is With Patients
Every Booking in One Place
Bookings arrive with the owner, pet, species and reason for the visit already captured, so your team actions them between appointments.
Full Transcript on Every Call
Read exactly what the owner said, including a heated call, which helps when you review a dispute.
Messages Sent to Your Phone
Email or text the refill request or results message to the right vet or tech the moment the call ends.
Outcomes You Can Count
Every call ends with a labeled outcome, so you see bookings, emergencies routed and messages taken.
Live Status Across the Clinic
See what came in during appointments on one screen, and which calls were put through to staff.
Outbound Campaign Manager
Bring Pets Back With Reminder Campaigns
Vaccine Reminders at Scale
Frontly calls your whole due list, says the pet is due, offers times and books the owners who say yes, so reminders stop being a job for your techs.
Wellness Exams Booked Back In
Call clients whose pets are due for a yearly exam and book them before they lapse.
Confirmations the Day Before
Confirm tomorrow's appointments in one campaign, so a freed time can be offered to the next client.
Calling Rules Built In
Every campaign checks your Do Not Call list, reads the required disclosure statements and calls only within the hours the law allows, and promotions go only to clients who agreed to hear from you.
See What Landed
Track which campaigns booked pets in, so you know which reminder to run again.
Deploying Frontly into your own cloud is an enterprise capability, scoped with our team. See enterprise
See all featuresINTEGRATIONS
Works with the software veterinary already runs on
Connect your AI receptionist to the software your team already uses, so Frontly can check availability, manage bookings and capture caller details as part of your reception workflow.
Integrations support Frontly's reception and caller follow-up workflows. Available actions depend on the connected software and your setup.
Not on the list, or need a specific workflow? Tell us what you use and what you'd like Frontly to handle. We'll check what's possible.
ANSWERING SERVICE OR AI
Should a vet clinic use an answering service or an AI receptionist?
Many answering services take a message about a sick pet, and someone calls back. An AI receptionist books the appointment, takes the refill or results message for your team, and puts a genuine emergency straight through to your on-call vet. It gives no veterinary advice, and the phone stops competing with the patient on the table.
Where a staffed answering service still wins
A person hears a frightened owner. Someone describing a pet that has eaten something toxic is often panicking, and a calm human voice deciding within seconds whether to send them to the emergency clinic is hard to beat. Keep a person in that path, and Frontly transfers to your on-call vet whenever the situation calls for it.
Where Frontly wins
The rest of the day is vaccinations, refills, results questions and booking an exam. Frontly handles those at any hour, calls clients with reminders, and lands every call in your dashboard, so your techs are not answering the phone with an animal in their hands.
Most businesses end up running one or the other rather than both. If you are weighing it up properly, the full cost and capability breakdown is in Frontly against a virtual receptionist.
FAQ
Frequently Asked Questions
Frontly routes emergencies but never judges them clinically. You set the urgent wording, and when a caller uses it Frontly puts the call through to your on-call vet or gives the details of your chosen emergency hospital. It gives no veterinary advice and does not triage, so every clinical decision stays with your vets.
Frontly follows the path you set for closed hours. For an urgent call it tries your on-call vet, then a backup number, and can give your emergency hospital's details if nobody answers. Routine callers can still book an appointment, and every call is saved in your dashboard for the morning.
Every booking lands in your Frontly dashboard with the owner, the pet and the reason for the visit already captured, so your team can enter it into your practice software from there. If you want Frontly connected to the system you run, tell us which one and we will check what it supports.
Frontly takes the request but never approves it. It records the pet, the medication or food and the owner's contact details, then sends the message to the vet or tech you choose to review. The owner is told the clinic will call back, and your team keeps full control of every prescription.
Yes. Load your due list and Frontly calls each client, says the pet is due, offers times and books those who say yes. Unanswered numbers are retried and every outcome is logged. Every campaign checks your Do Not Call list, reads the required disclosure statements and calls only within the hours the law allows, and promotional drives go only to clients who agreed to hear from you.
They can, because you choose how Frontly introduces itself, for example as your clinic's AI receptionist. Frontly never pretends to be a person. It answers calmly, and when an owner is upset it warm-transfers the call to your team with a spoken briefing, so nobody has to repeat their story.
Frontly only shares the fees you load into its knowledge, such as your exam fee or your spay and neuter price range. It will not invent a figure or estimate a treatment cost. For anything else it takes a message or transfers to a team member, which keeps billing surprises off the phone.
Yes. Frontly asks for the owner's name and contact details and the pet's name, species, breed and age, then books the first appointment. Everything arrives as a structured record in your Frontly dashboard, so your team can prepare the file before the owner walks in.
Every call gets a full transcript in your Frontly dashboard, so you can review a dispute word for word. The transcript shows exactly what the owner asked and how Frontly responded, including any call it routed to your on-call vet.
A human after-hours service answers the phone and passes messages on. A clinic also needs daytime overflow during appointments, vaccine and wellness reminder campaigns over the due lists you load, urgent calls put straight through to your on-call vet, and outcomes reported across every call. Frontly covers all of it, speaks more than 40 languages and starts from a prebuilt receptionist workflow you customize.
KEEP EXPLORING
Keep exploring Frontly for Veterinary
Go deeper on the capabilities, comparisons, and guides that matter most.
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How inbound worksYour call flow, your rules
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See the workflow builderCompare Frontly
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See comparisonsReady to Answer Every Call, Even With a Patient on the Table?
Every appointment, refill and results call answered while your vets are with patients.